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Destination Connection Television:
"DCTV" is the premier 'In-Room Concierge" television program that is currently recognized as the nations 'go to' destination channel in key hotel rooms in each of our markets. Our program is a one-hour loop on a dedicated channel, consisting of approximately 40-50 advertisers, host hotel segments
and multiple program host segments, that airs 24/7, 365 days a year. That’s thousands upon thousands of impressions of your important message, reaching a valuable, highly-targeted market, every hour of every day. |

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The program consists of an array of destination advertisers, such as; art galleries, outdoor activities, museums, tour companies, nightlife, dining, places of worship, and shopping. In just minutes, the guest/viewer will be educated on exactly where to go and what to do locally. In addition, every host
property is allowed up to two full minutes of advertising on our one-hour loop to feature their hotel amenities.
All of our advertisers and host hotels are carefully selected and must meet a specific criteria to participate in our program. We cater to a higher demographic and we will maintain that standard because our business model is proven and successful. Our highly effective, targeted
advertising medium is a second to none production, always filmed in hi-definition and is of the utmost professional quality.

Benefits:
First and foremost, our program is a wonderful amenity that is offered to the hotel guest free of charge. From day one, you will notice a drastic reduction of in-bound calls to your front desk or the Hotel Concierge inquiring where to go and what to do. We know you don't want to recommend a local
restaurant and have your guest have a less than perfect experience. With DCTV, nothing reflects poorly on your hotel or staff. In addition, our program will allow you to showcase what the amenities your hotel has to offer numerous times throughout the 1-hour loop.
The Viewers:
Average Net Worth:
Average Household Income: |
$1,125,000
$ 135,000 |
Gender:
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Female 42%
Male 58% |
Age:
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35-54 52%
55 or over 48%
Average Age: 51 years |
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Occupation: |
Professional/Managerial 76% |
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26% of DVTV viewers have and annual income of $200,000 or more. |
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51% of DCTV viewers own two or more homes. |
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71% of DCTV viewers dine out 4 or more times per week. |
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65% of DCTV viewers drive a luxury automobile. |
* Surveys show the average guest of a hotel will spend 3.7 hours a day watching in-room television.
* Nielsen, February 2008 |
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